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a guide · AI

Can AI redesign my website?

Yes, and quickly: a first draft of a new design takes a few minutes. We make one for every preview, so we’ve watched it closely: what it does well, what it gets wrong, and where a person has to step in before anything goes live.

first

How an AI redesign works

Ours, step by step. Other builders do it their own way.

In short: a browser reads your site, an AI model designs a new page from what it read, and checks decide whether the page is good enough to show you.

1It reads your website

A browser on our server opens your public pages, the way a visitor would: the words, the photos, the logo, the colors, the menu, and what’s in the header and footer. It never logs in, and it changes nothing.

2A model designs the page

An AI model, Anthropic’s, is given what was read and asked for a new home page: the same business, its own words and photos, a design made for it. This is the longest step, a few minutes.

3It looks at its own work

A second pass is shown pictures of the page on a computer and a phone, the way an art director would see it, and makes changes where something doesn’t work.

4Checks decide

The page is drawn at four widths, from a phone to a large screen, and measured: does anything run off the side, does it hold still for someone who asked their device for less motion, and does it work with scripts switched off. A page with a fault isn’t kept.

the good part

What it does well

More than most people expect.

  • It understands your business from your own words. Given a site in Danish or Bulgarian, it writes in Danish or Bulgarian, and finds what matters to the people who come to you.
  • It’s fast. A whole new home page in a few minutes, a fresh take on one section in about half a minute.
  • It gives a site a look of its own. At its best, a wedding business’s site came back with its fairs drawn as tickets and its issues as magazines on a table: an idea that belonged to that business alone.
  • It uses what you already have. Your photos, your colors, your logo and your menu, arranged anew.
  • It shows you something real. Seeing your own business in a new design answers more questions than any description could.
from our own runs

What goes wrong

Each of these happened while we built our previews, in October 2026.

In short: it adds things that sound right and aren’t, and it can’t see a page the way you do. Both are caught by checking, and some only by a person.

1It writes figures your site never said

Years in business, customers served, projects done: a model fills a page with numbers that sound right. In one test, a page came back with nine numbers that weren’t on the old site at all. Our check now compares every figure on a new page with the old site and hands back the ones it can’t find, to be taken out.

2Reading a site goes wrong too

Our reading of a site once took a copyright line, “© 2026” and the name after it, for the business’s name, and read a figure that counted up as you scrolled at 1.1 billion instead of 1.6. The design then used what it was given. Both are mended in how we read a page now, and both are the kind of thing a person spots at a glance.

3It can only use what it’s shown

When our reading of a site missed what was in its footer, the new pages missed it too: the phone number, the language switch, the link to the business’s LinkedIn page. When the reading included it, every page had it, without being asked.

4It doesn’t see the page on a phone

A design that looks right on a computer can run off the side of a phone, break a heading in the middle of a word, or wrap a menu onto two lines at one width only. Changes made to fix one width have broken another. That’s why every page is drawn and measured at four widths.

5Its taste needs an editor

Left alone, a model has habits. Asked eight times for a new design of the same business, it opened all eight on the same film, and five used the same typeface with one word in blue italics. It likes thin, elegant type that’s hard to read at a glance, and once put a white logo on a white background. A good design takes someone saying no to the first idea.

6What looks like a form isn’t one

A contact form, a booking button or a basket in a design is a drawing until somebody builds what’s behind it. Hostinger says the same of its own AI builder: forms, bookings and checkouts aren’t carried over and have to be set up again.

the other half

What a person still does

Everything that has to be right on the day it goes live.

  • The facts. Prices, opening hours, names, addresses and every figure, checked against your current site and against you.
  • What the site does. Forms that arrive in your inbox, bookings that land in a calendar, a shop that takes payments. Each one built and tested by sending something through it.
  • Every page, and the old addresses. The whole site, and every old address pointed to its new page, so you keep the visitors you have. Our guide on keeping your Google rankings has the details.
  • The small print. How the site treats its visitors’ data, and whether everyone can use it, from the keyboard and with a screen reader too.
  • The last part of the design. Type that reads at a glance, photos at the right size, and a site that feels like your business everywhere.
  • The launch and after. Your domain, your email left alone, updates, backups, and someone who answers when you write.
before you choose

Five questions for any AI website builder

Including us.

1Are the photos mine?

Some builders draw new photos with AI. Hostinger says its builder makes stand-ins styled to match the original, instead of copying yours.

2How do I know which words were made up?

Hostinger’s own guide warns that text the AI filled in looks just like real content in the editor, with nothing to tell them apart. Read every line.

3Who builds the parts that do something?

Forms, bookings, a shop, a second language. Ask whether that’s you, the AI or a person.

4Can I take the site with me?

Some builders only run on their own platform. Ask what you can export, and what you’d have to build again. A site built on WordPress moves to any host that runs WordPress.

5Who answers when something breaks?

A chat with an AI assistant, a ticket, or a person who knows your site. Ask before you need it.

our side

How we use AI, and where we don’t

AI makes the first look, and people do the rest.

AI makes your free preview: a new design of your home page, made from your own site in a few minutes. You can change its words and photos yourself, ask the assistant to change a section, and have your other pages designed too.

If you like it, a person builds the real site on WordPress from your preview: every page, the forms and tools, the old addresses, the launch. The same people look after it every month and answer when you write. The AI never launches anything alone.

How we build it, step by step What it costs

where it comes from

Sources

Our own runs, and one other builder’s guide.

  • Our own previews of real websites, made and measured in October 2026. The examples above come from the logs of those runs. We don’t name the businesses.
  • Hostinger, How to generate a website from a URL, 15 September 2026.
  • Hostinger, AI website cloner, read 14 October 2026.
see for yourself

Watch AI redesign your website.

What a person does next
Free, no card requiredPreview ready in about 10 minutes
Previews open very soon. Write to [email protected] and we will make yours.